Short URLs and Social Media, what's the benefit?

Anouar Miliani
Anouar Miliani Published on February 13, 2023

social media platforms have become an integral part of our daily lives, with billions of people using platforms like Facebook, Twitter, Instagram, and LinkedIn to connect with friends, family, and colleagues. As these platforms have grown in popularity, so too has the use of short links for sharing content.

What are short links?

Short links, also known as shortened URLs, are a way to condense long, unwieldy links into shorter, more manageable links. These shorter links are typically easier to share on social media platforms, where character limits are often in place. By using short links, users can share more content within the constraints of social media platforms' character limits, leading to increased visibility and engagement for their content.

Benefits of Sharing URLs on social media

Short links can also be used to track clicks on a particular link, which can be useful for understanding how well a piece of content is performing and identifying which sources are driving the most traffic to a site. Some URL shorteners like TinyURL, and Bitly offer analytics that allow you to see how many people have clicked on a shortened link, which can be a useful way to measure your campaigns and adapt them accordingly.

In addition to the benefits of tracking clicks, short links can also be used to mask the original URL, which can be useful if you want to share a link but doesn't want to reveal the actual URL. This can be helpful for security reasons, or if you simply want to keep the original URL private.

Create Custom Branded URLs

If you’re looking to set up a custom-branded URL, Foxly is an excellent service to turn to. With it, you can easily create simple and memorable URLs that tie in with your business or brand identity. No more needing to remember strings of cryptic long URLs! And because the custom-branded URLs are short,

they’re also perfect for sharing on networks like Twitter and LinkedIn. Finally, FOXLY offers additional security features such as password protection nd expiring links for added peace of mind. Check out FOXLY now for an easy solution that caters to your branding needs!

In conclusion, short links are an essential tool for social media users, allowing them to share more content within the constraints of character limits and track clicks on a particular link. They are also useful for masking the original URL, and while they are not without their risks, by using a reputable service you can ensure that your links will continue to work well into the future.


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